Optimize Your Images & Increase Your Blog Traffic…

Optimizing Blog Images

On one of my recent blog-tip features: 10 Tips On Growing Your Blog Audience, quite a few readers expressed a keen interest to learn more about the benefits of optimizing images to boost blog traffic, and not being one to disappoint that’s exactly what we’re focusing on in today’s post! So go grab your notepads as this could be rather useful ladies 😉

Now although I’m by nooooo means a techie; during my own blog journey I’ve learnt a few valuable lessons that have really helped me grow Confetti & Curves. Getting to grips with properly optimizing my images has been a lesson that has certainly yielded pretty successful results to date. So for those who may be newbies at blogging, who aren’t the most fluent in computer lingo or self acclaimed SEO wizards – but are curious on how to reap the benefits from your blog images, then this just might be right up your street…

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ATTP a

Although search engines perform like highly intelligant well-oiled machines, they can’t recognise an image visually like you and I can, therefore they need words in place of pretty pixels to uncover what’s been searched for. So when a cosmetic craver takes to an online oracle (such as Google) and types a series of words into the search bar e.g ‘Maybelline Colour Show Nail Polish in Pink Party Dress’, the search engine will filter out exactly what ‘key words & tags’ it has successfully picked up on with those words or phrases attached to the images that have been optimized.

Therefore, as a blogger with a keen interest on driving more traffic to your online haven, the more detailed YOU are when it comes to entering a description to your images the more likely a search engine is to pick it up = voila, your image is found by the user who clicks on the source to redirect straight to your blog. Mission accomplished!

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ATTP b

Thankfully WordPress have made it super easy-peasy for us mere mortals who haven’t the first clue about coding or any of that important guff. When uploading a picture from your computer hard drive, you’ll notice a nifty little ‘Attachment Details’ box to the right hand side of the media library as shown below…

ATTP01a

As you can see there’s a number of fields in which you can enter text. Confused what goes where? Here’s a quick run through…

URL: This is where the image is stored on your WordPress Site.

Title: This is simply as it suggests, the title of your image. If uploading from a camera you may notice a series of letters/numbers. Be sure to replace with an actual description eg. change DSC00001 to something more descriptive such as ‘Red Chanel Lipstick shade 444 Gabrielle’.

Caption: This is where you can add text to show beneath your image e.g ‘My Favourite Red Lipstick’.

Alt Text: This is text that search engines will more than likely pick up on & will also show if the image is slow in uploading. This is where you need to enter your key words/description e.g ‘Red Lipstick, Chanel 444 Gabrielle’.

Attachment Display Settings… 

Alignment: Allows you to choose the format in which you want your image to be positioned.

Link To: This controls where a reader is taken to when they click on your image. Media File opens the file in it’s own tab. Attachment Page opens the image on its own page in your site. Custom URL allows you to set a specific page where you’d like your reader to be redirected too on your site. None means the image is unclickable.

Size: Allows you to control what size you’d like to display your image, from full size to thumbnail.

ATTP c

Personally I’ve noticed a dramatic increase in volume of traffic since really putting the effort into making sure my images are properly tagged and search engine ready. By looking at you stats page you’ll soon begin to notice the increased referrals coming from the likes of Google images etc. Here’s a quick example of a few recent posts below that still manage to get new traffic on a daily basis thanks to savvy tagging & Alt Text…

Example 1: Maybelline Colour Show Nail Polish in Pink Party Dress

Maybel Example edited

This particular feature (above) was posted back in September. Just a few months later it’s already top of the image search, even above Superdrug’s own catalogue image which is directly below. Not bad for adding a few extra words into a box chums 😉

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Example 2: NYC Shine In A Minute in Prince Street

NYC Example edit

This feature (above) was only posted a few weeks ago and already it’s top of the search results & images. The power of good search engine terms really does make a significant difference when it comes to boosting you up right up those rankings!

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Are you tagging or lagging when it comes to making your images search engine friendly? Do you have any top tips for boosting blog traffic through images? Is this something you’ll be adding to your uploading routine? Whatever your thoughts I’d love to read them in the comments below, so do stop by & say a quick hello 🙂

Cheerio Chums…

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90 thoughts on “Optimize Your Images & Increase Your Blog Traffic…

  1. Fantastic tip Karen!!! I had heard of it, but with this post I know where and why I should start tagging like right now:-) I put it on my to do list to tag all my photos… phew… that’ll be quite a job,, but definitely worth it… thanks again, Kathleen

    Liked by 1 person

    • Hey Kathleen, so glad you found it useful huni… I do wish I had have know this myself at the beginning of my blogging journey but it’s all a learning curve right?! Just so chuffed it’s well appreciated to help others out that might not recognise how useful those little boxes are 😀 Fingers crossed you manage to sort the rest of your piccies, just remind yourself it’ll be well worth it in the end huni!! hehe Thanks for stopping by lovely wishing you a super week ahead 🙂 XXX

      Liked by 1 person

    • Awwh Elle, it’s so easily done – I was just saying to another blogger how I wished I’d have known this at the start of my blogging journey but it’s all about learning & recognising how helpful these little things can be… thankfully it’s easy enough to go back and re-add key words in, after which it should only take a matter of weeks before it’s picked up on so have patience and you’ll hopefully notice the rewards 🙂 Have a lovely week ahead huni XXXX

      Liked by 1 person

    • Shandel you’re too sweet 😀 What a smile inducing comment hehe Fingers crossed you’ll notice the difference, it’s amazing how a few little words can make a big change 🙂 Hope you’re keeping well huni XXXXX

      Liked by 1 person

  2. Karen this is actually really informative. I’m going to sound like an ass, but I was going to skip reading this post cause I thought “I know how to upload pictures” (not in a “I’m a jerk way” but you do a lot of awesome beginner posts so I figured this was more for that) but I really had no clue about the difference between the caption/alt/title stuff. You’re brilliant as always! Thank you for sharing your genius!

    Liked by 1 person

    • lol lol Oh Kaily you do make me smile huni!!! 😀 Firstly thank you soo much for the genuinely awesome comment – however I can assure you I’m no where near genius, but for the fact I’ve had a tough day I’ll take the compliment and revel in it for a while lol 😉 I totally get what you mean though, I usually do enjoy writing for beginner bloggers… it seems to be my thing, but it is quite surprising the amount of experienced bloggers that don’t realise what these are as well. Just glad I could be of help in bringing you up to speed on the difference huni, at least you’re now clued up on the jargon most of us totally ignore when uploading 😀 Hope you’re keeping well, have to get over for a wee catch up with you chummy!!! XXXXX

      Liked by 1 person

  3. Excellent advice! It took me a few months before I realized I should be doing this. Also (maybe you already know this) but the Alt Text automatically populates the text field when someone goes to pin your image! Very handy to have a professional looking description ready to go on your pin-able content 🙂

    Liked by 1 person

    • Thanks so much indeed huni 🙂 I’ve been doing it for about 4/5 months now too and pretty impressed with how much of a difference it makes though it does take a good bit of time to go back and ammend the other images *grrrr* Thank you sooo much for sharing that info, really helpful Mil!!!!! Very good point about it making the image look professional too 🙂 I take it you mean on the pinterest text field? XXXX

      Liked by 1 person

      • Yep, exactly! If you don’t do it, it either comes up blank or pulls the first few lines of text from the post, which is annoying. So many little tricks here and there! Thanks for sharing your knowledge 🙂

        Liked by 1 person

      • Ahhhhhh of course… you see I’m not on Pinterest Mil so haven’t really had the opportunity to check that out but well observed girl and a very valid point to remember!!!!! Thanks so much for this info, really does add to getting it right huni 🙂 XXXXX

        Liked by 1 person

  4. If I had a light bulb over my head, then it would have just lit up when reading this post. I absolutely never fill out those sidebars when uploading a photo and now I feel real dumb for not doing so from the beginning. I also tag the post itself, but not the photos. Goodness gracious!

    Liked by 1 person

    • Noooooo don’t feel dumb huni, not at all!!!! Sooooo many of us just don’t realise what they’re for or how valuable they can be!!! Took me a while to get it but now you know you’ll be popping up all over Google lol Learning curve for us all huni 😉 XXXXXXX

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  5. First of all, I have to say that I love your blogging tips posts! I always learn so much from reading them!! Second, I have heard that an image should always be positioned at the right side of the page, because the search engine can’t identify an image if it’s on the left side of the page, and therefore the post won’t show up as a result. And lastly, your images are always gorgeous! Is there a special camera or technique that you use? And what are you using when you edit them and add text to your photos? If you’ve already covered this in another post, please send me the link 😉.

    Liked by 1 person

    • Awwwh Mistie thank you soooooo so much – that’s really made my day 🙂 Smiling from ear to ear reading such a supportive comment!!!! So glad you enjoy them so much, if it just helps one person I’m a happy gal 😀
      Oooh I’ve never heard of that before but I’m definitely going to look into the positioning of images! I always centre mine and haven’t had any issues with them not appearing but have never put them to the left to see if it cancels out the results. How interesting!!!! Thanks for bringing that up as it could be a very valid point to help in optimizing!!
      No technique in the piccies, just point & click I’m afraid! The camera I use is actually a Sony Handycam as I use it for recording videos as well, it’s fantastic and at around £100 is expensive but such a good investment seeing as I use it all the time 🙂 Having said that I’ve seen some amazing iPhone shots! I always think a plain white background works best for me… Just helps to bring out the colours a bit better 😀 Actually here’s two links to posts that you might like to read re photography…

      http://confettiandcurves.com/2015/11/09/10-photography-backdrop-ideas-for-budding-beauty-bloggers/

      http://confettiandcurves.com/2015/06/15/my-top-five-basic-photography-tips-for-beauty-blogging/

      Thanks again for stopping by and leaving such a lovely comment – huuuugely appreciated 🙂 XXXXXX

      Liked by 1 person

  6. Such an awesome post! These are really great tips Karen! 🙂 I always love your posts on improving blogging skills! I feel so out of practice lately! I need to get my groove back somehow lol. XXXXX

    Liked by 1 person

    • Pffft, you out of touch?! I think not chummy – you’re an old pro at blogging!!!! you could teach us all a thing or two lol Glad you enjoyed the post, I do love writing these advice ones as I had so many questions when I started off so I always keep hopeful that it might help other newbies too huni 😀 XXXXx

      Liked by 1 person

      • You’ve a gorgeous blog chum, it’s fab just the way it is but I know what you mean about updating – I’m hoping to give mine a bit of a facelift in the new year, just need to find the time at the moment to get my ideas together!!! If only i could win the lotto and fund my blogging lifestyle hehe XXX

        Liked by 1 person

      • Awww thank you! I probably will leave it the way it is for a while. Finding the time can be hard to make changes can be hard. Winning the lotto would be amazing!! lol! 😀 XXX

        Liked by 1 person

      • Just right – and yes I totally get you on that, it’s time consuming as it is! I’d literally need to lock myself away for a week of solitary confinement to get that much done lol Let’s just keep buying those tickets & hoping chummy 😉 hehe XXXX

        Liked by 1 person

  7. Reblogged this on By Cyndel and commented:
    Hello there Bees!
    Honestly, this post from my good friend Karen over at condettiandcurves.com is a game changer! Check it out, and pop on over to Karen’s site for more 🙂

    Liked by 1 person

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    • Awwwwh thank you soooo much – what a huge compliment!!!! Think I may have to screen shot that and pop it on my pin board for days when lack of confidence hits lol!! Thank you again, truly lovely to read such kind and encouraging words 🙂 XXXX

      Liked by 1 person

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